The Italian Jobs: Paramount Pictures e l’Italia also tells the story of two men, two Italian-American executives, Pilade Levi and Luigi Luraschi, who came to Italy at the end of the Second World War to re-vive the Italian film industry; their work went on to have a significant influence on cinema worldwide. The idea of producing European films financed by American funds, in fact, originated in Italy with Paramount Pictures. Masterpieces such as Nights of Cabiria, Romeo and Juliet and The Conformist, to name just a few, were created precisely thanks to the work of these two men. The exclusive testimonies of Gioia Levi and Tony Luraschi, the children of the two executives, describe how their fathers were not only businessmen but how their lives were dedicated entirely to cinema. Furthermore, Italy has long been at the centre of some very important promotional campaigns: from Hitchcock to Tom Cruise, Rome has lent its streets and piazzas for the launch of films produced by the company, films that have had a significant impact both on a cultural level and at the box office. From Roman Holiday to Zoolander 2, without forgetting The Godfather and Indiana Jones and the Last Crusade.